Influencer Marketing Consultant
I’m Justin, and I bring a decade of influencer expertise to brands, agencies, and startups looking to stand out.
Trusted by brands and agencies
Justin has been a leader in the influencer marketing industry since 2014—long before the “creator economy” became mainstream. With over a decade of experience,
I’ve developed and executed influencer campaigns for top brands like Pfizer, Amazon, HelloFresh, and Grey Goose. I specialize in influencer strategy, creator casting, and campaign execution that delivers measurable results.
Whether you’re a marketing agency seeking an experienced influencer marketing consultant, or a brand looking for a freelance expert to lead your creator partnerships—I’d love to connect.
Influencer marketing Services
Influencer Strategy
Custom influencer marketing strategies aligned to each client’s goals, audience, and budget. From initial campaign planning to creative concepting and platform-specific guidance, every strategy is built to drive measurable results.
Influencer marketing strategy development
Campaign positioning and planning
Content themes and messaging
Platform-specific strategy (TikTok, Instagram, YouTube)
Dorsen Digital manages the full influencer campaign lifecycle—from talent outreach and contracts to content approvals and reporting. The consultancy integrates seamlessly with brand or agency teams to keep campaigns running efficiently and on-message.
Timeline and workflow management
Contract negotiation and influencer communication
Briefing, content reviews, and approvals
Cross-functional team collaboration
Campaign Execution
Identifying the right creators is key to campaign success. Dorsen Digital handles influencer sourcing, vetting, and outreach—matching clients with talent that aligns with their brand voice, audience, and objectives.
Influencer identification and research
Micro, macro, and celebrity talent casting
Paid and earned influencer program development
Talent recommendations and outreach
Creator Sourcing & Casting
Every campaign includes robust performance tracking and analysis. Dorsen Digital delivers clear, actionable reporting to help clients understand impact and optimize future efforts.
Engagement, reach, and conversion metrics
Campaign wrap reports and executive summaries
Paid vs. organic performance insights
Strategic takeaways and next-step recommendations
Influencer Reporting & Analytics